Author: bme3668@gmail.com

In a major step towards expanding its
infrastructure portfolio, Dianka Industries India Private Limited has
officially acquired Nice Projects Limited, a company known for its expertise in
large-scale industrial and healthcare infrastructure projects. The announcement
was made to  marking a significant move
to enhance Dianka’s footprint in core sectors such as fertilizer, hospitals,
mining, and dairy plant construction. The financial terms of the acquisition
have not been disclosed.

With this acquisition, Dianka Industries is
set to integrate the technical knowledge and vast project experience of Nice
Projects Ltd into its own operations. This will not only strengthen Dianka’s
operational capabilities but also help the company grow into new segments and
geographies in India’s fast-evolving infrastructure landscape.

Established in 2004, Nice Projects Ltd has a
strong reputation for completing complex and impactful infrastructure works
across India. The company has successfully delivered projects involving
fertilizer manufacturing facilities, hospital infrastructure, plant and
non-plant industrial buildings, dairy processing units, and government
infrastructure projects. Over the last two decades, it has earned the trust of
clients in both public and private sectors.

Commenting on the acquisition, Mr Sharma,
Promoter of Dianka Industries, said, “We are thrilled to welcome Nice
Projects Limited into the Dianka family. Their legacy in high-impact
infrastructure delivery matches our vision of building sustainable,
high-quality assets for India’s development. By bringing our strengths
together, we are confident of creating greater value for all stakeholders and
taking Dianka’s growth story to the next level.”

The acquisition comes at a time when India’s
infrastructure sector is experiencing robust growth, backed by government
initiatives like Gati Shakti and increased private sector investment. Dianka
aims to leverage this opportunity by increasing its participation in major
infrastructure contracts and public-private partnership (PPP) models.

Post-acquisition, Dianka Industries will focus
on expanding its operations in the following ways:

• Sectoral Expansion: The
  company will now actively pursue projects in the fertilizer sector,
  hospital infrastructure, mining-related structures, dairy plants, and
  industrial complexes across India.

• Project Delivery Excellence: With
  the combined project teams, Dianka plans to optimize timelines, improve
  quality standards, and enhance on-ground execution across regions.

• Sustainability & Innovation: The
  company will integrate green construction practices, adopt new-age
  building technologies, and implement smarter project management frameworks
  to boost environmental responsibility and long-term value.

• Strengthening Government Collaboration:
  Dianka plans to align with central and state infrastructure missions,
  contributing to nation-building efforts through roads, healthcare
  facilities, agro-industrial projects, and social infrastructure.

This acquisition also reinforces Dianka’s
commitment to job creation, skill development, and inclusive regional growth.
With an expanded project portfolio and stronger backend capabilities, the
company is now better positioned to take on large-scale infrastructure
development across urban and rural India.

 

20 June 2025, India : VT Markets celebrated a first season in partnership with
Newcastle United by visiting the North East of England to congratulate the club
on a history-making campaign, which saw the Magpies secure a return to the UEFA
Champions League. 

The achievement marked another milestone in
Newcastle United’s modern era, following Carabao Cup success at Wembley in
March; the club’s first domestic trophy win in 70 years. 

The Magpies’ Champions League qualification
also coincides with VT
Markets’ 10th anniversary. To celebrate shared
success, VT Markets hosted a premier client experience in Newcastle, headlined
by a visit to St. James’ Park.

As the club’s Official Financial Trading
Partner, VT Markets’ guests were welcomed to Tyneside with a bespoke
behind-the-scenes itinerary, designed to showcase Newcastle United both on the
pitch and at the heart of the community.

Guests were guided on an exclusive tour of
the club’s training facility with legends, Rob Lee and Kevin Nolan, gaining
insight into a high-performance environment which has been the basis for Eddie
Howe and his team’s success this season. The visit continued with a VIP
matchday experience at the season-concluding fixture against Everton with club
legend Mick Quinn dropping in with a pre-match Q&A.

Dandelyn
Koh, Global Brand and PR Lead at VT Markets reflected,
“We are incredibly proud of Newcastle United and what they’ve accomplished this
season. This is more than a football milestone— it’s a story about defying expectations,
about choosing progress over comfort, and about staying focused under
pressure.”

Peter Silverstone, Newcastle United’s Chief
Commercial Officer, added: “Our partnership with VT Markets has given us more
opportunities to engage with our supporters globally.

“Being able to welcome VT Markets to St.
James’ Park this season has created new relationships and strengthened our
connection with one of our valued partners.”

 

Mumbai, June 20, 2025 : The Rangsharda Auditorium in
Bandra West witnessed an inspiring convergence of purpose and progress as
the Sneh Asha Foundation launched 10 new state-of-the-art computer labs
across BMC and TMC schools and welcomed 12 bright students to its flagship
Scholarship Programme. The landmark event brought together over 800
attendees, including government officials, educationists, corporate leaders,
donors, and celebrities, each united by the shared vision of digital inclusion
and educational equity.

 

Adding gravitas to the occasion
were distinguished guests such as Salman Khan, Actor &
Philanthropist, Ajinkya Rahane, Indian Cricketer, Boman Irani, Chairman and
Managing Director of the Rustomjee Group, Dr. Niranjan Hiranandani, MD
Hiranandani Group, Ashish Shelar, Hon’ble Minister for Information Technology,
Government of Maharashtra, Dr. Amit Saini, Additional Municipal Commissioner
(Eastern Suburbs), Prarthi Dhawale, Trustee, Sneh Asha Foundation along with
Mrs. Siddhi Jaiswal & Ms. Sneha Jaiswal, Co-Founders, Sneh Asha Foundation.

 

As a heartfelt gesture,
Salman Khan awarded medals and personalised gifts to the scholarship students
and donated 30 brand-new laptops to the Foundation, reaffirming his commitment
to empowering the next generation through education and digital access.

 

Part of the Foundation’s
expansive Digital Literacy Programme, the newly inaugurated labs equipped with
over 600 high-performance computers are set to directly benefit more than
15,000 students from Grades 6 to 10. These future-forward labs are designed to
teach everything from basic digital literacy to coding, AI concepts, and data
analysis, helping prepare students for a competitive digital world.

 

The event also celebrated
Batch 3 of the Sneh Asha Scholarship Programme, which offers full-spectrum educational
support including coaching, college fees, laptops, mentorship, and career
guidance to meritorious students from underserved communities. This year’s 12
scholars join a growing network supported under the Foundation’s three flagship
tracks: Saraswati (10th-grade toppers), Shakti (graduation support), and Laxmi
(postgraduate aspirants).

 

Founder & Chairperson
Siddhi Jaiswal shared, “Our
students are our greatest teachers. When they told us they didn’t know how to
use the laptops we gave them, we knew it was time to bridge the digital divide
in a deeper way. Today’s launch isn’t just about computers, it’s about
confidence, opportunity, and equity.”

 

Co-Founder & Trustee
Sneha Jaiswal
added, “Too often, education solutions stop at access but access without
empowerment is incomplete. Our goal isn’t just to provide infrastructure, it’s
to transform entire learning ecosystems. These labs are not just rooms with
computers; they are launchpads for possibility. And our scholarship programme
isn’t just about financial aid it’s about mentorship, belief, and sustained
hand-holding.”

 

Heartwarming stories of
resilience and achievement also took center stage, with scholars now studying
at IITs, athletes who’ve represented their state, and artists finding their
voice—all nurtured by the Foundation’s holistic support ecosystem.

 

About Sneh Asha
Foundation

 

Established in 2023, the
Sneh Asha Foundation is a registered trust committed to empowering
underprivileged communities through educational equity and digital inclusion.
Its flagship Digital Literacy Programme spans 15 schools, 600+ internet-enabled
computers, and 15,000+ students, while its Scholarship Programme supports 50
students through higher education with full financial and mentorship backing.
The Foundation’s mission is rooted in the belief that “Talent is universal, but
opportunity is not.

 

About the Founders

Mrs. Siddhi Jaiswal,
Chairperson & Founder Trustee, is the visionary behind Sneh Asha
Foundation. Her deep belief in equal opportunity through education has guided
the organization’s every milestone.
Ms. Sneha Jaiswal, Co-Founder &
Trustee, brings operational acumen and community insight, playing a pivotal
role in scaling impact through strategic program implementation and
partnerships.

Chennai, 20^th June
  2025 :  In a remarkable feat of medical precision, Kauvery Hospital Alwarpet has
saved the life of a 62-year-old man through an advanced cardiac procedure
involving ECMO-CPR (Extracorporeal Cardiopulmonary Resuscitation) a rare,
complex intervention reserved for the most critical cases of cardiac arrest.

 

The patient, who was rushed
to the Emergency Department with a major anterior wall myocardial infarction,
was found to be in cardiogenic shock (when the heart struggles to pump blood to
the body) with dangerously low blood pressure and reduced perfusion to vital
organs. As he was being shifted to the Cath Lab for an emergency angioplasty,
he went into cardiorespiratory arrest (heart and lung functions stopped).
Despite high-quality conventional CPR, there was no return of spontaneous
circulation placing him in refractory cardiac arrest, a condition where survival
is rare without advanced support.

 

Recognizing the gravity of
the situation, the team comprising Dr R Anantharaman and Dr S Srikumar swiftly
initiated ECMO-CPR, wherein blood was drained via cannulation from the femoral
vein(a major deep vein in the leg that runs alongside the femoral artery),
routed through an artificial membrane (oxygenator) that removed carbon dioxide
and added oxygen, and then pumped back into the body through femoral artery.
This external circulatory support maintained oxygenation and other organ
perfusion, allowing the heart and lungs to rest while the underlying cause,
blocked coronary arteries, could be treated.

 

Senior Interventional
Cardiologist Dr. R. Anantharaman explained, “This patient had zero cardiac
output while being wheeled into the Cath Lab. ECMO-CPR provided the precious
time we needed, with oxygenated blood circulating to the rest of the body
safely, we were able to perform a high-risk multivessel coronary angioplasty
and stenting despite the heart being non-functional. Slowly, cardiac
contractility returned.”

 

Following the procedure, the
patient was shifted to the Coronary Care Unit (CCU) on ECMO and later
transitioned to Intra-Aortic Balloon Pump (IABP) support. However, recovery was
not linear. He developed a VT (ventricular tachycardia) storm, a
life-threatening arrhythmia which was initially managed with medications and a
stellate ganglion block, a nerve-numbing injection administered in the neck. As
the VT episodes persisted, Electrophysiology team lead by Dr Deep Chandh Raja
intervened with a radiofrequency ablation, successfully eliminating the
arrhythmic focus. With a now stable rhythm, his heart function recovered to
over 50% ejection fraction, and he was gradually weaned off all mechanical
supports, mobilized and discharged home.

 

Dr.S.Srikumar, Senior
Consultant Interventional Cardiologist observed “ The chances of a patient
having sudden cardiac arrest following an acute myocardial infarction surviving
to discharge is less than 15% with conventional CPR techniques, but the odds of
his survival and going back home is doubled to around 30% with the timely
initiation of ECMO-CPR.”

 

Dr. Aravindan Selvaraj,
Co-Founder and Executive Director, Kauvery Group of Hospitals, said,
“Performing a high-risk procedure like ECMO-CPR requires not just timely
decision-making, but also a well-trained multidisciplinary team, advanced
cardiac infrastructure, 24×7 Cath Lab access, and round-the-clock ICU support.
Our ability to seamlessly bring together interventional cardiologists,
electrophysiologists, intensivists, anesthesiologists, cardiac surgeons,
perfusionists, and critical care nurses is what made this outcome possible”

 

The patient was discharged
after a 21-day hospital stay, fully mobile, neurologically intact, and
emotionally overwhelmed with gratitude. This success story also shows the need
for greater awareness about ECMO-CPR, a modality that can improve survival in
up to 30–50% of patients with refractory cardiac arrest, when executed in time
and in a center equipped with the right expertise and infrastructure. 

 

Pavan Kaushik

In B2B (business-to-business) environments, where transactions are
high-stakes, decision-making cycles are complex, and relationships are
long-term, communication is far more than a functional necessity—it is a
strategic asset. 

 

While many organizations focus on product innovation, pricing
strategies, and operational efficiency to drive growth, the role of effective
communication in shaping revenue outcomes and brand perception is frequently
undervalued. Communication, when executed with clarity, consistency, and
purpose, serves as a powerful lever to influence top-line performance and
enhance brand recall in competitive B2B markets.

 

The Complex Nature of B2B Decision-Making

 

Unlike B2C transactions, B2B buying decisions often involve multiple
stakeholders—procurement teams, technical experts, senior management—each with
distinct concerns and criteria. This complexity necessitates precise and
tailored communication at every stage of the buyer journey. A failure to
address stakeholder-specific needs or to articulate the business value of a
solution often results in lost deals, extended sales cycles, or mistrust.

 

Strategic communication ensures alignment of messages across marketing,
sales, and service functions. It enables companies to position their offerings
not just as products, but as solutions to well-defined business problems. This
clarity is essential for moving prospects through the funnel and achieving
consistent top-line growth.

 

Impact of Communication on Top-Line Revenue

 

The top line—gross revenue—is directly influenced by how effectively a
business communicates its value proposition. In the B2B space, where the
competition is often fierce and differentiation subtle, messaging becomes a key
differentiator. Organizations that communicate their value in a clear,
consistent, and consultative manner can accelerate decision-making and close
deals faster.

 

Poor communication, on the other hand, leads to misaligned
expectations, pricing objections, or uncertainty about return on investment.
These issues often stall or derail deals. Moreover, internal communication
gaps—between marketing, sales, and product teams—can result in disconnected
experiences for the client, ultimately undermining trust and revenue potential.

 

Effective communication doesn’t end at acquisition. Consistent,
proactive engagement with existing clients—through account reviews, product
updates, and thought leadership—creates opportunities for cross-selling,
upselling, and renewal. This retention-driven revenue is often more
cost-effective and stable than new client acquisition.

 

Communication and Brand Recall in B2B Markets

 

Brand recall in B2B is not about mass visibility but about trust,
relevance, and consistency. In markets where purchasing decisions are long-term
and based on value rather than impulse, communication plays a critical role in
brand perception. Repeated, relevant, and insight-driven communication builds
mental availability—making a brand the first to come to mind when a need
arises.

 

This includes a variety of channels: email newsletters, webinars,
industry white-papers, case studies, and most importantly, the social
media. When such content is consistent in tone, aligned with the company’s core
messaging, and adds tangible value, it reinforces the brand identity and helps
establish thought leadership

 

Additionally, internal brand communication—how employees talk about and
understand the brand—also influences external perceptions. A company whose
employees clearly understand and consistently communicate its mission, values,
and solutions builds a stronger, more authentic brand presence in the market.

 

Missing Links and Strategic Oversights

 

Despite its importance, many B2B organizations suffer from missing
communication links. Misalignment between departments, unclear messaging, or
reactive client engagement strategies are common pitfalls. For example, if
sales teams are not updated on new marketing campaigns or product features,
their pitches may be outdated or inaccurate. If client feedback isn’t
communicated back to the product team, opportunities for innovation and
satisfaction are lost.

 

Such gaps lead to inconsistent experiences, weakened brand identity,
and lost revenue opportunities. Addressing these issues requires a structured
communication framework supported by leadership commitment and modern tools
like CRM platforms and internal collaboration systems.

 

Communication is not a peripheral function in B2B business—it is a
central pillar of strategic growth and competitive differentiation. From
influencing the top line through improved conversion and retention, to
enhancing brand recall through consistent and value-driven messaging, the
benefits of effective communication are both immediate and long-term. 

 

In today’s dynamic and digitally connected B2B landscape, organizations
that treat communication as a core business capability—integrated, intentional,
and insight-led—will be the ones that thrive. Investing in communication is,
therefore, not optional but essential for any B2B business aiming for
sustainable growth and brand leadership.

 

(Author is a globally recognised communication expert, storyteller and
supports SMES and corporates for developing communication strategies)

[Bangalore, 20th June, 2025] : Rumi-
The Spirit of Awadh, a brand known for its deep cultural ethos and
authentic Awadhi, Mughlai, and North Indian cuisine, has taken an unprecedented
route to promote “Dastan-e-Aam”, a
special dastangoi evening by the celebrated Dr. Himanshu Bajpai. Rumi’s creative foray in transit media
positions it as a pioneer in the F&B industry merging culinary art with
India’s rich oral traditions.

 

The
campaign aims to bring alive the essence of dastangoi, a 13th-century Urdu
storytelling art form inviting audiences to participate in an interactive
contest & win exclusive Rumi vouchers, helping create a more meaningful
relation with the brand beyond visual recall.

 

“At Rumi, we are always on the look
out for something exciting & new and culturally deep & reviving.
Dastangoi events which we have hosted so far have been our hero-move to engage
maximum people for a more immersive and wholesome experience beyond food. With
Rumi, we aim to build a community rich in history, art and food”, said Mr Rajnish Kumar, Partner at Rumi-Spirit of
Awadh

 

“This bus branding initiative/
campaign is live at a key route covering Electronic City – Silkboard- KR Puram-
Hebbal- Yelahanka- Airport (almost 60 kms stretch) ensuring high visibility
& maximum engagement by a diverse urban audience — from daily officegoers
to culture-seeking millennials”, he
added.

 

This
initiative sets a new precedent for experiential and cultural marketing in the
F&B space, showcasing how brands can use potential marketing channels/
mediums with OOH creativity to deliver memorable campaigns.

 

Event Details:

Dastan-e-Aam featuring
Dr. Himanshu Bajpai

Date: 29th June, Sunday

Time: 7pm onwards

Venue: Sakura Complex, 1st Floor. 2M-317, NGEF
Layout, East, Bengaluru, Karnataka 560043

 

Mumbai: The Bombay Chamber of Commerce and
Industry successfully hosted the third edition of its flagship DEI Forum &
Awards 2025 on June 18, 2025, in Mumbai, reinforcing its continued commitment
to fostering a culture of diversity, equity, and inclusion within corporate
India. The winners of the awards were announced at a glittering ceremony at the
Taj Santacruz Mumbai. The awards ceremony, which recognised outstanding
contributions to DEI across six categories, was underpinned by a transparent
and unbiased evaluation process.The event brought together prominent industry
leaders, DEI champions, and stakeholders for an engaging and reflective evening
focused on inclusive growth and transformative practices.

 

In her Welcome Address,
Pinky Mehta, President, Bombay Chamber and CFO, Aditya Birla Capital said, “As
we stand in 2025, India finds itself at a pivotal juncture, where the ideals of
inclusivity are not just aspirational but are actively shaping our
institutions, workplaces, and communities. It is time now to operationalise DEI
beyond policy and poster walls — embedding it into every function, decision and
layer of leadership.”

 

One of the evening’s most
engaging moments was a Fireside Chat on the theme “Inclusive Leadership: What
Does It Really Look Like?” The panel featured four powerhouse leaders Arundhati
Bhattacharya, President and CEO of Salesforce South Asia; Dr. Indu Shahani,
Founding President and Chancellor of ATLAS SkillTech University; and Mansi
Madan Tripathy, Chairperson of the Shell Group of Companies in India and Senior
Vice President of Shell Lubricants, APAC and moderator Meenakshi Priyam, Chair,
D&I Committee, Bombay Chamber and Sr VP & HR Head – Automotive Sector,
Mahindra & Mahindra.

 

Welcoming delegates to the
Bombay Chamber DEI Forum which was held prior to the Awards, Sandeep Khosla,
Director General, Bombay Chamber focused on the Chamber’s rich 189 year history
and how it is helping build bridges across industry.

 

Setting the theme for the
Forum, Nikhil Kolur, Partner, Human Capital, Deloitte, said, “Inclusion isn’t
policy, it’s muscle memory. Built in small moments, until it becomes who we
are.” He spoke about how DEI spends in India’s corporate world have increased
by 70%, but that is just 18% of the workspace. 

 

A key segment of the Forum,
titled “The Exchange – Part 1,” featured former DEI Award winners – Shell
India, Tata Communications and NICHEM Solutions, who shared candid insights
into their DEI journeys, outlining both achievements and ongoing challenges in
creating inclusive workplaces. The presentations were followed by a
participatory group activity where attendees discussed the core enablers of DEI
success and the barriers that continue to persist.

 

The Forum also celebrated
the participants of the Chamber’s Mentoring for Enrichment Program 2025, with
certificates awarded to both mentors and mentees in recognition of their
dedication to fostering inclusive leadership development.

 

Later in the evening,
attendees experienced “Portraits of Progress”, an immersive DEI Gallery Walk that
offered reflective installations, storytelling exhibits, and interactive
displays designed to prompt dialogue on the evolving nature of work through a
DEI lens.

 

In the session titled “The
Exchange – Part 2,” participants came together once more to share their
insights from the Gallery Walk and earlier discussions, culminating in the
identification of one actionable idea to take back to their own organisations.
This session also encouraged peer commitments for continued collaboration and
knowledge exchange, ensuring that the day’s conversations would translate into
tangible action.

 

Closing the Forum, Meenakshi
Priyam, Chair of the Chamber’s D&I Committee and Head of HR – Automotive
Sector, Mahindra & Mahindra, offered a powerful reflection: “One of our
goals with the DEI Committee was to celebrate progress while also tapping into
the collective energy of those driving change. We aimed to create a space where
people passionate about DEI could connect and collaborate. Today, we need to
reframe the conversation — this isn’t about the cost of DEI, but about the
value of inclusive opportunity. While attention to DEI is waning in many parts
of the world, Indian corporations are stepping up. Still, challenges remain —
especially for MSMEs, who struggle with the resources to implement initiatives
like extended maternity leave. We’re trying to build a community of committed
individuals who will keep the conversation alive and move the needle in the
right direction, because inclusive leadership is not a choice, it’s a
necessity.”

 

The winners of the Bombay
Chamber DEI Awards 2025 across the categories were:

 

Disability Confidence
& Inclusion Award

 

Winner: Capgemini Technology Services India
Limited

1st Runner up: Godrej Capital

2nd Runner up: Future Generali India Insurance
Company Limited

 

LGBTQIA+ Inclusion Award

Winner: Godrej Properties Limited

1st Runner up: Deutsche Bank Group

1st Runner up: Axis Bank

Special Mention: Asian Paints Limited

 

Gender Equality Champion
Award

Winner: Novo Nordisk India Pvt. Ltd.

1st Runner up: Godrej Properties Limited

2nd Runner up: Nestlé India Limited

Special Mention: GIA India Laboratory Pvt Ltd.

 

Impactful DEI Program
Award

Winner:  InterGlobe Aviation Limited (IndiGo)

1st Runner up: HDFC ERGO General Insurance Company
Limited

2nd Runner up: Capgemini Technology Services India
Limited

 

Special Award for MSME

Winner: HAB Pharmaceutical & Research
Ltd.

1st Runner up: Harkesh Rubber LLP

 

DEI Champion Award

Winner: Godrej Properties Limited

1st Runner up: Capgemini Technology Services India
Limited

2nd Runner up: HDFC Life Insurance Company Limited

2nd Runner up:  Indian Hotels Company Limited